Chevrolet (also known as Chevy) is a brand of automobile, produced by General Motors (GM). It is the top selling GM marque and the best known brand of GM worldwide, with "Chevrolet" or "Chevy" being at times synonymous with GM.

Chevrolet was co-founded by Louis Chevrolet and William C. Durant. Louis Chevrolet was a race-car driver, and William Durant, founder of General Motors, had been forced out of GM in 1910. He wanted to use Chevrolet's designs to rebuild his own reputation as a force in the automobile industry. As head of Buick Motor Company, prior to founding GM, Durant had hired Chevrolet to drive Buicks in promotional races. By 1916, Chevrolet was profitable enough to allow Durant to buy a majority of shares in GM. After the deal was completed in 1917, Durant was president of General Motors, and Chevrolet was merged into GM, becoming a separate division.

Chevrolet first used its "bowtie" logo in 1913. This logo is said to have been designed from wallpaper Durant once saw in a French hotel. Another theory of the design of the mark is that it is a stylized version of the shape of Switzerland or a stylized version of the cross on the flag of Switzerland, Louis Chevrolet's birthplace.